Background information
Organization name
Qstomize.com
Description of the organization and its target audience
We are looking to completely remake our website, qstomize.com.
We are in the custom products niche and our focus is on B2C customers that are looking to make a custom product for a friend.
What we've made so far can be found on printimates.com which is our staging site which will then have it's domain switched to Qstomize.com. The current store is on Wordpress and the new store will be on Shopify.
The primary thing we've changed with our brand and business is to switch to only US suppliers. Now we can promise faster delivery time and more consistent quality as compared to when we were also using foreign suppliers.
It is very important to emphasize it is US made, US shipped, and fast turnaround.
The other major change was we moved to a more simple design tool. You can check these 2 products for comparison. The products are the same but the design tool is different.
https://www.printimates.com/product…m-tapestry
https://www.qstomize.com/products/c…m-tapestry
It would be good for the homepage to have something that visually explains the process of making products on Qstomize.com and how easy it is.
Something like:
Step 1. Upload Image
Step 2. Edit your design
Step 3. Place Order
Some competitors to reference:
zazzle.com
shutterfly.com
canvaschamp.com
personalizationmall.com
Industry
Retail
Existing website
Visual style
Style/theme ideas
We want to keep with our current brand guidelines which can be referenced here. https://www.dropbox.com/s/5t3gri4t7…n.pdf?dl=1
Inspirational websites
http://zazzle.com
Modern looking
Easy to navigate
Great pictures
Looks neat and professional
https://www.personalizationmall.com/
Easy to navigate layout
Looks American
Looks like they're very good with gifts
Simple and to the point
https://www.canvaschamp.com/
Good layout
Strategic room to add in text (for SEO)
this is my favorite of all the options
Content details
Page descriptions
The homepage should resemble a combination of the reference pages. Our favorite is canvaschamp.com
Banner / hero image
info boxes
Collection sliders
More info boxes
More collections
More products
Reviews
Footer
something like this
What to avoid
Other
Other notes
Refer to printimates.com for something we already made. This will be converted to the new Qstomize
We are on Shopify so we can't get too crazy with the designs. Something clean and professional is what I like.
Our desired products to focus on are Canvas's, T Shirts (can be printed on both sides), Photo Blankets (such as velvet, sherpa), photo pillows for the living room, tapestries to hang in a garage or home
Stock images
Client allowed the use of stock for this contest.
Stock images are licensed photos and vector files. Please declare stock when you submit designs so that clients can pay for licenses.
Attachments
Contest deliverables
1 x Web page design(s)
Final files
You will be required to provide either a PNG or a JPG file. Please check with the client to see if they have a preference.
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.