This logo is inspired by the client's liking for Pique Tea, a brand with clean minimalistic lines. The brand wants to aim at healthy, active adults who want to improve their health and brain functionalities. They wanted a logo that would evoke energy and stress, as well as health consciousness. Thus this logo was born. Its vibrant colour with youthful appearance are energetic and connect the logo with health benefits. On top of that, it also maintains a sleek look while maintaining elegance and sophistication.