American Direct Mail’s Burbank mailer screams local pride with a marquee header in bold reds, glowing like a neon sign. Clean icons list services—direct marketing, union mailings—while a “We Live Here, Too!” pin adds charm. The bottom flexes great service with a gloved hand and a “no cookie-cutter” jab. Neon accents and a client showcase (Labor Day to Halloween) pop on a structured grid. It’s direct mail with sass and substance.