We are a start up tea company that will carry premium organic loose leaf teas from around the world. We will focus on the health benefits and healing aspects of the different teas as well as the flavour profiles without the added artificial sugar and flavours.
Target market is females who are tea fanatics, who love a delicious cup of tea, who view drinking tea as a lifestyle, who will pay a premium for good quality tea, who are health conscious, trendy, tea drinkers, age of target between 28-55, and have careers, who are confident, leaders, who drink tea to soothe their souls, perhaps when they are relaxing after a long day at work, or soothing their soul healing an ailment that is troubling them, drinking a cup of tea after their yoga or meditation class. To bring balance back into their life. My brand appeals more to a lifestyle with a MODERN twist.
***Please have a look at the images below as i have uploaded pics to show you the feeling and image i would like to portray.*******
Words that describe Teavify: Invigorating, refreshing, bohemien, feminine, classy, confident women, natural health, soothing, healing, balance, modern.
I like different shades of pink including hot pink, soothing corals, teal (Caribbean ocean, deep, bright, rich teals and turquoise), turquoise, bright jewel toned colours -depending on the colour schemes. with a splash of pastels .However i am open to colour combinations similar to this pallet.
I would like my logo to be all one colour expect with the exception is the slogan or a certain addition to the logo such as a leaf is a different colour. If you are going to add a leaf please add as an abstract leaf or silhouette.
My website will be very feminine but modern with hot pink, soothing corals and Caribbean ocean rich, deep teal, teacups, macaroons and reflecting a confident woman who drinks tea because it's a lifestyle.
Please have a look at the two websites i included in the "NOTES" section. I like the feel of these two and their concept.
I hope that helps! :)