How bertramI started their product packaging journey
this is a drawing of the capital V and the complex we want to add. I changed the name into +prodermactive7. See different positions on the 3 drawings. the + should be fat red (like a medical cross). the "derm" in prodermactive should be silver hot stamp. the 7 at the end could red, silver hot stamp or any other color. "pro" and "active" need a good color as well. please find a good and fitting color for the capital V as well. give it a try
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V/vi-lift your face/Hero lifting & intense protection serum
Description of the product
The skincare brand viliv actually has 14 SKUs. The core are 8 targeted serums with high active ingredients. We are planing a new "hero serum". It should fit to the existing design but should be outstanding in a way. There are a few details which are unique compared to the other 8 serums.
Description of the product target audience
Women and man (mostly women) from their 30ties
design should absolutely fit into the row of serums but should be outstanding bcs it is a "hero product"
the capital letter on the front should be a V
Color: mybe silver or gold? but you are free to decide
Claim: Vi-lift your face
Name: Hero lifting & intense protection Serum
New compared to the existing serums: this hero serum contains a special complex of active ingredients called: viproderm Co7 (the Name of the complex has 3 parts: vi pro derm). PLEASE design the "vi pro derm Co7" and add it to the front box. This will be a key element !!
The Logo will be slightly different as well:
Dr. Felix Bertram
Caution: we will NOT use the red swiss cross on this product
You will find the measurements attached: High 143.5 mm / width 60.5 mm / depth 37mm
Paper is: Invercote G 350 g/m2
Typo: Pantone 877C
Logo: Silver hotstamp