Yoga Face ‘Eight Oils’ is a delicate blend of eight of the World’s most highly sought after facial oils. Made in the pristine hinterland of Byron Bay, Australia, this exquisite combination of luxurious high quality oils; will hydrate, reinvigorate and soften the skin while offering a nourished glow.
Description of the product target audience
Women aged over 30 who have an interest in certified organic beauty products. They live in Australasia and enjoy a medium to high income level. They are health oriented and take interest in fashion and the arts. They love their little luxuries while being very down to earth. They are naturally optimistic and appreciate high quality items. They are educated and choose carefully whenever they invest their time or money into a product, brand or person. Target markets are Australia, China, Japan and Korea.
The facial oil is bottled in a 30ml glass bottle with dropper as per images attached. At this stage we are considering black glass bottles. I am looking for a label and box design that is beautiful and will pop out on the shelf. Despite the fact we are an organic product, I want the packaging to be luxurious and vibrant (if there is any use of colour). Healthy does not always mean it has to be clean, serious and neutral looking. With our name and logo I believe there is an opportunity to create a box that is alluring and gorgeous. I like and am open to the inclusion of silver and gold into the packaging both from a label perspective and a box perspective. Black and white is also of interest if the design itself is interesting enough to pop with a monochrome colour palette.
What to avoid
I want to avoid the obvious and boring. I don't want any references to yoga positions. I don't like green, brown or yellow.
Approx size bottle- D34MM x H79MM (30ml) Carton dimensions to be advised in final round.