We want a name change and COMPLETE redesign of this product.
The current product is named Vitarol. The new name is Years Plus™.
Do not use the name or logo of Vitarol. Use the name Years Plus™
and use a completely new design. Only use the text and side panels from the old label but completely redesign the front of the label.
We would like the existing label redesigned completely with a fresh new look that will grab attention and appeal to those who are 40 and older.
The text MUST be easy to read. No fancy or small hard to read text since most over 40 adults have difficulty reading small print.
The side panels are to remain basically the same. You may change the colors surrounding the text boxes but we want to keep the text black on a white background because that is the easiest to read. The front panel is the main focus.
There are two products, Years Plus for Men and Years Plus for Women so you will need to design two of them that look good side by side. It would basically be the same design with a different color scheme for the for Men and different color scheme for the For Women.
Use all of the text items on the front. We are not changing the product and what it does. We are only changing the name from Vitarol to Years Plus™.
You are free to change all graphic and color elements.
The existing labels on a template are attached and also at the link below: