This project involved a challenging consumer packaging concept. The goal was to create something virtually indistinguishable from a 19th century elixir label, with authentic typography and an alluring color story. In our experience, this level of design tends to be a tall order, even for large design firms.
This was a Gold level contest and 4 designers submitted concepts. Of these, Calavera was the only designer who immediately grasped our vision, nailing the basic idea on the first try. Calavera was also quick to submit numerous minor revisions at our request, each an improvement over the last.
We couldn't be happier with the final result. It has been a pleasure working with this consummate professional. We look forward to future projects with 99designs and to working with Calavera and other talented designers.
Designer did an excellent job!
- Agi Amri
Agi has an innate ability to embed a spark of life into her artistry which ingrains itself within the viewer, generating deep emotional resonance and nostalgia. She brought my visions to life.
How Katia C. started their product label journey
Who are you known as?
Wildwood Prairie Farm
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We will sell local Texas honey to Whole Foods and similar grocery stores, farmers markets and local sourced restaurants and brewers. Our main customers are women age 35-60.
What inspires you and how do you envision the design for your business?
We are looking for a unique and creative product label for our local Texas wildflower honey jars.
Name of Product: Texas Farmhouse with the words Wildflower Honey incorporated into the design.
We are looking for a product label that will appeal to a high end customer. It should resemble the beauty of a wine bottle label more so than traditional honey jars. (Please no cartoon bees, honey drips) What we are looking for in the design is your artistic creativity that brings to mind: simplicity, earthiness, natural and with the use of soothing colors. Possibly some use of cursive script. This will be a single front label square or rectangular. The label must say in small font : Net Wt. 18oz (510g). The label will be printed in full color.
The bottle we are using is included in images (12oz jar) and we are open to other glass jars shapes if needed for your design.