Berber Kitchen needs a label for a range of three Harissa stir-in paste products in jars.
We would like the design of the label to be interchangeable for different flavours of our products instead of having a different label for each flavour.
We would like the ‘Berber-Kitchen-Logo.png colours to remain consistent (Please see Berber-Kitchen-Logo.png as a guide), The file named ‘Diamonds.png’ needs to sit under the ‘Berber-Kitchen-Logo.png as these two elements ideally work together in the branding. The name 'Berber-Kitchen-Logo.png' should be prominent as this is the main element of the brand.
We would like to use the ‘pattern.png’ file provided in the design also, the pattern colours should change to reflect the different product flavour.
We like the labels to have a rustic-modern look using one base colour (Maybe something earthy?) (please see attached images), and really vibrant Moroccan colours that make the labels pop out on shelf. The colours must be appetising as this is a food brand
What goes on the jar label?
FRONT OF LABEL ARTWORK BOUNDS: W: 40mm H: 40mm
2: Diamonds.png (under Berber-Kitchen-Logo.png)
4: Pattern.png (This changes to reflect the different flavour of the product)
4: Chilli strength (in words), using the same colour used for the particular flavour
On the right-hand side we need space to incorporate:
2: 5 lined paragraph
3: Social Media icons as well as the addresses
4: Company Address
5: Bar code dimensions: W: 17mm H: 38mm
On the left-hand side we need space to incorporate:
1: Brand story: (6 Lines)
2: Serving Suggestions (4 lines)
3: Additional Information (2 Lines)
4: web address
It would be great to see the labels mocked up on jars!
Looking forward to seeing some really creative ideas