papawayne60 needed a new product label design and created a contest on 99designs.
A winner was selected from 39 designs submitted by 7 freelance designers.
Brighenti Culinary
The product is cheesecloth. The marketplace is Amazon.
The target audience is 60/40 female to male. Their interests are primarily gourmet cooking, but cheesecloth has a wide variety of uses, so the label should appeal to a broad, contemporary upscale audience.
Our cheesecloth comes as a 5 yrd bolt of fabric, packaged in a clear, 9"x6" tightly sealed plastic bag.
I require a 5"x7" packaging insert as the primary labeling. The attached files contain the necessary textual info and a barcode image.
A light, contemporary, gourmet look is what I'm hoping for.
I don't have a logo. The font you choose for the company name, and how you choose to display it is up to you, but please, no script fonts.
I prefer pure graphics over photo images, but if you have an image that you think might work, I'm open to it.
I prefer earth tones, gradient textures, soft edges, subtle shadows.
I don't like tacked on, pasted together, flat, primary colors.
The mockup that is attached should be followed to some degree, as far as general arrangement, but you are free to style it as you choose.