misterb&b is the largest gay hotelier in the world. We are connecting the global gay community
Corporate Mission (our purpose)
WE help connect the global LGBT community affordably EXPERIENCE the world feeling welcome anywhere they go and enabling them to earn money from their spare space.
We help the global LGBT community EXPERIENCE the world feeling welcome everywhere they go
We help the global LGBT community experience the world feeling welcome everywhere they are,
providing ways to connect with others at home and around the world.
Brand Attributes (personality)
If we were a person what 3-4 adjectives would you use describe them…what personality characteristics do we possess (e.g., innovative, optimistic, etc.)?
Open - Friendly
get out a lot, know people and place, connected
Networked = Connected
In the know
Stylish - Hip
Admire what we want people to think when they think of us, admirable
If you were to call a friend to find a place to go in the city, find travel tips, a roommate, you’d all someone who’s a connector and that is all the things above.