We are trying to lead the industry from being 'a bunch of tradies or boys on ropes' to being a professional, corporate and sophisticated service.
The target audience is senior executives, building managers, facility managers, cleaning companies, property owners. Our contracts can run into millions of dollars so the logo needs to reflect that our clients are dealing with the best in the field.
Brand values include: quality, safety, innovation, customer focus, long established, reliable
Please no images of stars, sparkles, squeegies. Nothing quaint, sweet or cheesy. Nothing too dazzling, disco etc.
We like black background, bold, edgy, hip, sophisticated, clever, (maybe so people would be surprised that this is a window cleaning company). Please consider abstract design rather than literal.
We very much appreciate your being involved in this contest.