Create an inspiring logo to drive a trade program targeted at food and beverage matching

Food loves Drink

A trade facing education program around food and beverage matching.

It would be great if you could all consider how your designs could be improved to better communicate:1. Credibility/Credentials - ie: we as a business have the expertise to talk to you about food and beverage matching 2. Quality3. On trend and innovation in the foodie space4. Down to earth and approachable - ie: not so high end and premium it isn't for the masses5. That the whole is better than the sum of its parts - ie: perfectly matched food and beverage provides a better overall experience than any random drink with your food.

I want the heart to be "ownable" and the design needs to be able to flex so that we can substitute the words "Food" and "Drink" for any particular type of food and drink or food and flavour. For example: Sushi loves Iced Tea, Mexican loves Mineral Water or Chicken loves Lemon, Pork loves Apple

As you may have seen from the eliminated entries, tacky images of food and drink are not in scope. This brand needs to speak to all types of venues from the the hottest new restaurant in town to the local fish and chip shop. Credibility and Expertise are key!

I look forward to seeing what you come up with.

Please use a heart for "loves" in Food loves Drink