I. Business presentation
Coffee Origins Travel is an online travel agency selling organized tailored trips with a focus on the coffee industry. The goal is to develop the coffee culture via organized trips in key coffee regions (South America, South-East Asia, and Africa).
The idea is to combine travelling in beautiful countries and passion for coffee. The packages will include transport, accommodation and unique tours and workshop about COFFEE (farm visits, roaster workshop, barista workshop, cupping and testing experience, latte art workshops) as well as beach trip, trekking and local’s experience.
Thus, for coffee lovers who want to live their passion during holiday, we provide a unique and authentic coffee experience to meet enthusiast’s needs. As a matter of fact, we are partnering up with private baristas and coffee shops as well as remote coffee farms owner in order to create the first tailored travel packages specialized in the coffee culture.
The secondary objective is to develop economy and fair trade with local owners such as farmers, roasters and baristas.
II. Customer target
Our product is intended to be sold to coffee lovers, corporate professionals, entrepreneurs, apprentice baristas or any future coffee business owner in the social group A and B
People willing to pay for it:
- 25 – 40 years old professional in social group A, B and C1
- Specialty coffee customer
- Passionate people,
- Millennials - Hipsters, trendy, yuccies
- Corporate professional who wants to add a skill that will have an impact on their social life
- Barista student