How caitlinritt started their logo & business card journey
Who are you known as?
The Lotus Method
Tell us a bit about who you are and the people you reach
The Lotus Method is a niche fitness studio specializing in women trying to get pregnant, pregnant women and new moms. The Lotus Method is a fitness program designed to keep women out of pain during pregnancy by addressing the postural shifts that occur during pregnancy, getting them in shape for the physical demands of labor and motherhood, and getting their bodies back afterwards. The reason I chose The Lotus Method is because a lotus flower represents fertility, birth, and feminine beauty. While I understand that Lotus naturally makes people think of Pilates/Yoga we are neither.( I do NOT want it to look like a yoga symbol) I have created a methodology that has elements of Pilates but is mostly body weight/cable/resistance training. I like that Lotus congers up thoughts of a more holistic/mind body approach because that is what we are. We are helping women be better mothers by getting them taking time for themselves, feeling good about their bodies, and being healthier for their child through nutrition and exercise. Women leave The Lotus Method feeling empowered, beautiful, strong, and fulfilled.
What industry do you think your business is most related to?
Other color requirements
I envision purple... purple & white or green & white...but I'm open to other options.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I envision a silhouette of a pregnant women or even just an abstract pregnant belly and a lotus maybe inside the belly representing the baby. But I'm open to other ideas. It would be amazing if there was a way to encompass trying, expecting and new mothers, but I also want a clean sleek logo so that might be too much, if so I think pregnancy is the pinochle and the most important. Thank you all for your time and efforts, I'm excited to see your work!