mike.buckner got their new landing page design by running a design contest:
Create a New Landing Page for Carpet Cleaning Franchise
Check out mike.buckner's Landing page design contest…
Cleaning & Maintenance
Schedule Carpet & Duct Cleaning, and Schedule Garage Door Sales and Repairs
See Wireframe & Design Brief Documents, as well as current site for colors and logos, www.SearsClean.com
Elements to include in the landing page
Overview: The purpose of the test it to define how we can improve our landing pages and create a page with the highest conversion rate. Since we are tracking web leads our focus for this test will be to design a page that conveys users to opt-in into one of our web offers. We have identified a few factors that influence a better conversion rate: Credibility: 1. Visual (photo vs video): Videos have a higher perceived value, they demonstrate products/services Sears is offering and make the brand look more professional overall. Having a large video show above the fold instead of the smaller static image that we have now will help users connect with the brand/product better and ultimately drive more users through the funnel. 2. Content: It’s important that customers fully understands what our services are and what it means to use Sears for customers. Many don’t even know that Sears offers carpet/duct or garage door services, it would make sense to position us more as a trusted, well-known brand. Please Text & Images from Current Site, www.searsclean.com CTAs: Establish fewer CTAs and conversion points, but make them stand out more and have them more defined. Focus more attention on claiming offer and allow more space on the page for web offers and zip locator. Offer Visibility: Since we want more users to claim offers they should take up more real estate on the landing page. Instead of having just 2 offer show up to the right of the image have them placed horizontally below. Potentially we will have enough room to add more than just 2 offers in the future. Better Navigation: Instead of the left sidebar navigation have the categories displayed in the content box below the video. Each category will have a blurb about the service/product.
349 US$ Bronze package
Every design category has flexible pricing for all budgets. Landing page design starts at €319.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their landing page design.
Designers across the globe delivered design magic.
mike.buckner collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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