What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We make IT backup and recovery systems used by mid-market IT professionals. We are a B2B technology company. The people we sell to HATE to be sold or marketed to. We have to maintain a relatively serious image, because we protect valuable data (we don't want to come across as not serious). That should be balanced by us needing to project an image of "hot Silicon Valley startup".
What inspires you and how do you envision the design for your business?
We want a set of images for a new website design that can be used across multiple pages. The general "iconography" we're considering is with light; lightbulbs, light being used as a spotlight, or otherwise showing that while other systems might be down, the ones using our technology are still shining bright; here is an example: http://www.bigstockphoto.com/image-…-the-light. In total there should be a set of 10-15 related designs that we can use across web pages. Ultimately we'd like to work with a designer who can also update product diagrams and descriptions, not only the top-level images on the website.
We want the Quorum logo to pop-out against the background. Some images we may need room to add text, buttons, or other call to actions. If you visit quorum.net/preview you can see an initial mockup of the new site, or quorum.net for our current site.