The name of the brand being "King Davis" should help in suggesting the products will be luxury products, much higher in price than your traditional Tide or Cheer laundry detergent. The look should be a MINIMAL, MODERN, CLEAN, and LIGHT look. While we would love to see several designs, it might be nice to see some options with the incorporation of a King in the logo - either as the logo itself, part of the logo, or as a icon/meme aside of it.
Some Elements to use as inspiration might be:
Royalty, King, Crown, Throne,
Bubbles, Water, Waves, Sparkle, Air,
The feeling we are trying to get across to our customers is the product is delicate, upscale, and professional.
Here are some designers who have done logos that we love.